Embrace the unexpected. For the first time in two years, Victoria’s Secret is launching a brand new Eau de Parfum. Fearless and dynamic, Daring is a surprising fusion of airy freshness and earthy warmth, thanks to its carefully crafted notes of bergamot peel, lush oakmoss, and rich amber.
“We wanted to create a fragrance that has this duality. Something that’s universal for everyone.”
Christina Rhodes, Head of Fragrance Development
Rhodes worked closely with Laurent Le Guernec, VP perfumer at IFF, to create Daring. Guernec has been a perfumer for over 30 years and understands the importance of crafting quality fragrance that customers will love.
“To work for a brand like Victoria’s Secret, it’s amazing. The same perfumers who create for all the big designers in the world are the same perfumers who create for Victoria’s Secret.”
Laurent Le Guernec
Watch the video above to learn even more about the making of this new scent, and exactly why it’s so special. Daring is now available online and in Victoria’s Secret stores, so go ahead, try it for yourself— we dare you.
